Dua Kelinci’s history began with the tale of two men. Hoe Sie Ak and Lauw Bie Giok created a peanut packing factory to handle the harvest of local farmers, and in 1972 branded their packaged nuts Sari Gurih. The brands logo of two rabbits – Dua Kelinci – has stood the test of time to become a legend in modern Indonesia’s food industry.
Sari Gurih grew rapidly, changing its name to Dua Kelinci in 1982. The brand gained its patent in 1985, and the company officially became PT Dua Kelinci.
Brothers Ali Arifin and Hadi Sutiono later transformed Dua Kelinci from a humble food packaging company into a high-tech plant processing peanuts native to Indonesia, especially the first-rate crops grown in all across Java
Today, PT Dua Kelinci enjoys a reputation as a large producer of innovative products, from flavoured peanuts and nuts coated in flour or spices, to a whole range of other widely popular foods and beverages.